The highly coveted Korean Hanwoo beef, previously scarce outside of its home country, is now making a definitive entrance into the Singapore gourmet scene. Culina at Como Dempsey has secured a landmark position as the first specialty market in Singapore granted the rare opportunity to sell this premium meat. This development, announced via their social media channels on November 27, signifies a major win for local epicures and culinary professionals, offering a taste of the strictly export-controlled delicacy known for its distinct flavor profile when compared to global rivals like Japanese Wagyu. The beef will be available both for purchase at Culina’s onsite butcher counter and enjoyed by diners at its connecting bistro.
Why Hanwoo Is Hard to Find
Hanwoo, often referred to as one of the world’s most prized meats, is notoriously difficult to export due to several logistical and economic factors. Historically, stringent local supply constraints, high domestic demand within South Korea, and persistent concerns over contagious animal diseases have severely limited its availability internationally. This strict regulation ensures that most consumers experience Hanwoo only within South Korea, often at wholesale hubs like Seoul’s Majang Meat Market, where prices are significantly lower than in restaurants.
Those fortunate enough to sample it describe Hanwoo as having a deeper red coloration, less sheer fat content, a chewier yet desirable texture, and a profound, beef-forward flavor surpassing other highly marbled meats.
The Availability Breakthrough
Culina’s successful acquisition of sales rights marks a significant milestone. The Hanwoo selection available at the Dempsey establishment is sourced from the brown Hanwoo cow (hwang so), specifically from Korea’s Jeju Island. This variety is celebrated for its fine marbling and characteristic buttery smoothness.
In terms of pricing, the Jeju Hanwoo is positioned at the top tier of premium meats. Currently, a striploin with a marbling score of BMS 6 is fetching approximately $28.20 per 100 grams at Culina. This specialized offering follows a recent successful introduction of Migyeongsan Hanwoo at the brand’s Kuala Lumpur branch.
While Culina is the first specialty market to secure ongoing retail and bistro rights, brief, high-profile collaborations have previously brought Hanwoo to Singapore. Earlier in June, Korean restaurant Na Oh, located within the Hyundai Motor Group Innovation Center, featured an exclusive, two-day anniversary menu showcasing various cuts of Jeju Hanwoo.
Experience This Premium Cut
Food enthusiasts eager to sample this exceptional beef can visit Culina at Como Dempsey, which operates daily from 11 a.m. to 11 p.m. at 15 Dempsey Rd, Singapore. The availability of Hanwoo in Singapore is set to elevate the local dining scene, appealing to serious gourmands seeking global culinary treasures.
This exclusive access to Hanwoo underscores a growing trend of sourcing and securing formerly inaccessible international delicacies for the sophisticated Singapore market. Consumers should anticipate similar breakthroughs as premium markets continue to expand their global reach and influence.