Singapore’s luxury lifestyle landscape just gained a unique culinary outpost as the prestigious German camera manufacturer, Leica, introduces the only Café Leitz in Southeast Asia. Located within the brand-new flagship store at South Beach Quarter, this refined café concept reintroduces a blend of high-end photography and authentic German gastronomy, positioning itself as a quietly sophisticated retreat in the bustling business district. Following a brief hiatus since the closure of its previous iteration at Raffles Hotel, the revamped Café Leitz opened its doors in late 2025, solidifying the trend of global luxury brands extending their reach into Singapore’s competitive F&B scene.
A Return of Camera-Brand Cuisine
While fashion powerhouses such as Coach, Prada, and Ralph Lauren have successfully launched branded coffee shops internationally and in Singapore, the realm of camera-affiliated dining had remained vacant since the initial closure of the Leica Store. The return of Café Leitz fills this niche, operating daily from 9 a.m. to 8 p.m. within the striking new retail location along Beach Road. The café provides more than just a place to wait for a camera repair; it offers an immersive environment where photography aficionados and casual diners can appreciate the brand’s heritage.
The interior design embraces a minimalist aesthetic, featuring a light wood palette that creates a relaxed, inviting atmosphere. This setting is ideal for patrons browsing the curated selection of photography books lining the shelves or simply capturing their own “vibey” food photographs—a natural fit, given the establishment’s pedigree.
Authentic German Offerings
A deliberate nod to Leica’s German origins, the menu focuses on light bites and confections infused with distinct European flavors. The savory selections center primarily on robust, German-style sandwiches. Highlights include Porktoberfest, a hearty stack layered with smoked pork collar, tangy apple sauerkraut, and melted Monterey Jack cheese. Seafood lovers might gravitate toward The Big Lox, which combines generous slices of smoked salmon with fresh dill and pickled cucumber, while the Berlin Wurst offers a classic sausage-filled stack. These specialty sandwiches are designed to pair perfectly with the café’s selection of coffees and iced teas, many finished with a signature cold foam.
For dessert, the counter showcases a selection of tempting cakes and pastries. Staples include the rich and satisfying Choconana, a decadent chocolate and banana combination. Patrons seeking a brighter, zestier finish can try the Lime Solero, a citrusy treat that evokes nostalgic childhood ice cream flavors. Another notable confection is the playfully named 24 Carrot Gold, a moist carrot cake featuring delicate mousseline, rounding out the European-inspired patisserie.
More Than Coffee: An Experience
The opening of Café Leitz underscores a broader shift in the retail landscape, where flagship stores are evolving into experiential hubs. By integrating a unique dining concept that reflects the brand’s heritage, Leica offers visitors a tactile connection beyond the purchase of optics and cameras.
Located within the South Beach Quarter, Café Leitz is poised to become a destination for sophisticated lunches and mid-afternoon breaks for professionals and tourists alike. Patrons looking to discover more about the cafe’s offerings and operating hours can find information via the Café Leitz Singapore Instagram page, cementing its status as Singapore’s exclusive portal into the cross-section of German precision and café culture.